SUMMER 2018-Present | Personal branding for myself as a designer.
MB Design Co has been my own little project to establish a well recognised personal brand for myself. I say little, but really it is probably the largest project I’ve ever done. You may notice that this project has been developed for three years and still ongoing. This is because, my personal brand has been developing since I began designing in 2018. Throughout this project, I have experienced many emotions, both excited and defeated…though with every late night and project completed, I realised that I wouldn’t change it for the world.
Over the last three years, my personal brand has changed dramatically. From appearance, to name, to trying to follow a similar style of another designers… I’ve had to go through a lengthy process to understand where I want to be at the end of university. My simplistic approach to my personal brand, emphasises the attention to detail within the illustrations and projects. Finding a fitting colour pallet, which wouldn’t clash with the different projects, was a challenge to say the least. I tried five different pallets from memory; nude being one and yellow tones another… though nothing suited quite like black & white.